About Us

Miwa Suzuki Chow

Miwa Suzuki Chow

CEO / Valuable Link Consulting Inc.

Miwa Suzuki Chow

We operate business in two contrasting countries – Canada and Japan, and it is not unusual to feel frustrated and be confused! We hear many unpleasant comments like “Why is it so complicated?” or “There is too much bureaucracy!”. We understand how you feel and we can help you overcome these challenges. Japan is an island nation with a distinct culture and philosophy that is not shared with other countries. Its business culture is very hierarchical and rigidly structured by many strict rules.

They gravitate towards those who show respect and tend to trust those they are familiar with. However, North American business practices place more emphasis on transparency and “getting to the point”, without wasting time on flowery formalities. Despite the cultural differences, Japan is a still considered a desirable market. There are many
economic partnership agreements (EPA) signed between nations, and the country’s protective measures such as tariffs or trading restrictions are slowly disappearing. These globalizing trends are opening up many new opportunities for innovative Canadian businesses.

We can be your “VALUABLE LINK” to overcome these cultural obstacles and help you navigate this uncharted territory called Japan.

The importance of “Glocalization”

The importance of “Glocalization”

Rapidly advancing technology makes it possible to reach people who live on the other side of the world with one click of a button and opens up many international business opportunities. The word “Glocalization” is a combination of two words:

globalization and localization. It represents the necessity of globalization that comes with product adaptation and modification in order to fit new foreign markets. We believe that Glocalization is the key component of being successful in a foreign market. We help build strong and strategic Glocalization plans and lead the way to your successful business ventures.

Sustainable Development Goals

The importance of “Glocalization”

We support the United Nation’s SDGs to improve living conditions in the world.

Our mission is to spread the message regarding the importance of sustainability and fair trade. We also encourage the reduction of GHG emissions to stop global warming.

Our company is focusing following 5 topics in order to achieve
the goals.